We’ve come a long way from the “Hello my name is” peel and stick name tags. Today’s convention badges are bright and colorful with innovative digital capabilities and are instrumental to the success of your event. The main goal of a convention is to educate and facilitate relationships to further the business of its attendees and the event badge makes all that possible. Today’s convention badge clearly displays your name and so much more.
Should young professionals attend conferences and training events? How do we get them (and their leadership) on board? What are young professionals actually looking for in a conference or professional training? How do we market to them appropriately?