Every Association, and Every Company, Must Have Its “Why”

Associations must have a clear and important mission that brings members together. Companies must also have clear and important missions that span beyond simply generating a profit.
Gee family-1

Associations must have a clear and important mission that brings members together. Companies must also have clear and important missions that span beyond simply generating a profit. There are many ways I could have continued to help associations grow and make a difference, but as a father of three daughters, there was only one way I could do so while building opportunities and a legacy for my girls. 

SEVEN12 is a public celebration of the power and potential of associations, and a private celebration of my three greatest motivations, my daughters Evie, Haley, and Lucy. The day I bought Thompson Management Associates (the previous company name of SEVEN12), Peggy, my wife, excitedly and tearfully announced to our girls that “it will be yours someday” which is why SEVEN12 is so driven today. 

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